Monday, November 15, 2004

Shake that booty


J.Lo and Beyonce can take another bow. The booty-shaking stars have shaped the newest generation of mannequins, with hundreds of well-rounded plastic backsides appearing in shop windows across New York. Bootylicious figures clad in tight low-rise jeans have spilled from the city's street fashion stores into more established labels.

U.S. label Lane Bryant, which caters to plus sizes 14 to 28, is launching a more voluptuous full-body mannequin across its 250 stores after a successful test run in New York. "It originated from urban ethnic street wear, but it has transcended that," Rollison said. "Now you are going to see it projected in more urban markets and it will get bigger."

Full story.